Seller Services

Sell with confidence,
close with results.

Our agents combine local Houston expertise, proven marketing, and full fiduciary representation to get you the best price on your terms.

The selling journey

Step-by-step process

Step 1 — Listing consultation

Your agent visits your home, evaluates its condition, and reviews comparable sales to recommend a strategic list price.

  • Comprehensive Comparative Market Analysis (CMA)
  • Discuss your timeline, goals, and net proceeds expectations
  • Review the Exclusive Right to Sell Agreement in detail
  • No obligation until you’re ready to sign

Step 2 — Sign the listing agreement

Before any marketing begins, you and your agent sign the Exclusive Right to Sell Agreement — required of all Tree Realty agents. This activates your agent’s full fiduciary duties.

  • TREC-approved form reviewed line by line
  • List price, commission, and listing period all agreed in writing
  • Marketing plan commitments documented
  • Your agent is now 100% in your corner

Step 3 — Prepare & market the home

First impressions sell homes. Your agent coordinates professional photography, staging advice, and a multi-channel marketing blitz.

  • Professional photography and, where appropriate, video/3D tour
  • MLS listing with maximum exposure to buyer agents
  • Social media, digital ads, email campaigns, and yard sign
  • Open house scheduling and private showing coordination

Step 4 — Showings & open houses

Your agent manages all showing requests, collects feedback after each tour, and keeps you informed on buyer interest and market response.

  • Secure digital lockbox access tracking
  • Agent-hosted open houses on your schedule
  • Weekly showing activity and feedback reports
  • Price strategy review if needed after first 2 weeks

Step 5 — Receive & negotiate offers

When offers arrive, your agent presents each one clearly, explains all terms, and negotiates firmly on your behalf to maximize your outcome.

  • Every offer reviewed with full explanation of terms and contingencies
  • Counter-offer strategy tailored to your priorities
  • Multiple offer situations managed for best net result
  • Your agent’s fiduciary duty means your interest always comes first

Step 6 — Under contract

Once you accept an offer, your agent coordinates the buyer’s inspections, appraisal, and title work to keep the transaction on track to closing.

  • Buyer’s option period typically 5–10 days (Texas)
  • Negotiating repair requests and credits
  • Appraisal coordination — agent supports value if challenged
  • Title company handles escrow and title search

Step 7 — Closing day

You sign the final paperwork, the title transfers, and your proceeds are wired to you. Your agent is with you every step of the way.

  • Review HUD/Closing Disclosure for accuracy before signing
  • Sign documents at the title company (often 30–60 minutes)
  • Net proceeds wired same day or next business day
  • Congratulations — your home is sold!

Required

Exclusive Right to Sell Agreement

Exclusive Right to Sell Listing Agreement

Texas Real Estate Commission (TREC) approved form

What it means

You authorize your agent as the sole listing broker. Only one agent works for you — with no divided loyalties and full accountability for results.

Compensation terms

The agreement specifies the total commission rate and how it is shared with a buyer’s agent if applicable. All fees are disclosed in writing before you sign.

Fiduciary duties

Once signed, your agent owes you loyalty, confidentiality, disclosure, obedience, reasonable care, and full accounting.

What the agreement covers

List price • Commission rate • Listing period dates • MLS authorization • Lockbox & sign consent • Property disclosures • Seller’s net proceeds estimate • Marketing plan commitments

Listing period

Typically 3–6 months, negotiated upfront. The timeframe, list price, and all terms are agreed to before signing — no surprises after you list.

Marketing obligations

Your agent commits to specific marketing activities — MLS listing, professional photography, digital advertising, open houses, and more — outlined in the agreement.

“Exclusive” explained

If any buyer purchases your home during the listing period — even one you found yourself — the commission is owed. This motivates your agent to invest fully in your sale.

Estimate your proceeds

Seller net sheet calculator

$445.000
$380.000
5.6%
Estimated net proceeds (after commission & mortgage) $40.080

Estimate only. Closing costs, taxes, and other fees not included. Your agent will provide a full net sheet.

Common questions

Seller FAQs
This agreement ensures your agent is 100% committed to selling your home — not splitting attention across multiple brokers or uncommitted listings. It activates full fiduciary duties and allows your agent to invest confidently in professional photography, marketing, and time. It’s required by Tree Realty policy and is Texas industry best practice.
With an exclusive right to sell, your agent earns the commission regardless of who finds the buyer — including you. With exclusive agency, if you find your own buyer, no commission is owed. Tree Realty uses the exclusive right to sell because it motivates the highest level of agent investment in your listing.
The agreement has a defined term, but if there’s a genuine issue, speak with your agent or our broker. Tree Realty values long-term relationships and will work to resolve concerns fairly. Some agreements include an early-termination clause — your agent will explain this upfront.
Your agent prepares a Comparative Market Analysis (CMA) using recent sales of similar homes in your area, current market conditions, and your home’s specific features. Overpricing leads to extended days on market; strategic pricing generates the most competitive offers.
Days on market (DOM) tracks how long your listing has been active. Homes with high DOM are often perceived as having issues, which weakens your negotiating position. A well-priced, well-marketed listing typically generates the strongest offers in the first 1–2 weeks.
Your listing agreement specifies commission terms. If the buyer has no agent, the full commission structure is explained in your agreement – your agent will walk through every scenario before you sign.